Peri Cues

PERI cues; only one word; SUPER

Peri cues is a famous brand of cue belonging to Laili sports equipment co LTD. Tianjin (hereinafter referred to as Laili), founded in 1995, is a famous billiards equipment chain in China. At present, Laili has hundreds of flagship chain stores around China. They are covering 29 provinces and autonomous regions, forming a complete marketing system.

History;

In the 1990s, Laila introduced international mature billiards brand products to China. They were providing professional billiards equipment from around the world for the growing number of fans who were still using the billiards cues. Later, rises the of Chinese billiards and the  development of the Chinese billiards industry. More foreign products were imported into China. In order to enable Chinese billiards fans to enjoy advanced billiards equipment with higher performance. Therefore to take advantage of the billiards market and to promote Chinese billiards culture as a goal. They were using independent research and development to create a new billiards brand — Peri. And the construction of its own factory (Luolu cue factory) to produce Chinese billiards cues.

In the process of research and development, Peri Cues is not only famous for its exquisite material selection and fine workmanship. They are also for breaking the traditional definition and independently developing its own technology. Peri not only maintains the touch of traditional cues but also adds more technical elements. To make the shots more accurate and easier to control.

Policy;

The Peri brand put forward the concept of “breaking through the traditional concept and returning the natural qualities of performance”. They combined the long-term cooperation experience with overseas brands. The brand focused on the selection of raw materials, gaining access to a wider range of resources. After two years of investigation, the cooperator and the supplier of rare wood were finally determined. Now that Peri can use raw materials from overseas. The Cue products can provide the original guarantee of “firm as a rock”.

Production;

For original wood collection, the factory (Weilu cue factory) special wood workshop technician will thoroughly select, timber, sort, grade and, according to the strict production cycles, put the wood at constant temperature into a humidity chamber for dehydration processing, natural dehydration will further stabilize and lay a solid foundation for the construction of wood into a cue, and also protect the timber itself, toughening the uniform density of each piece of woods personality. Compared with many domestic and foreign brands still using artificial treatment methods to complete the operation of this link, the production form of Peri Cues is more scientific.

Cues and series

The Brand Peri has several series of cues, like INFINITY, BARON, DUKE, EARL, PA, Pro series, and Royal Classic Discount at present. The series has launched limited edition cues such as Pro Series and Duke. With the continuous updating of the whole series of Peri products, international multi-end products have been gradually introduced, which makes the technical requirements of the production process much higher, and the core technical strength has reached the top level internationally. As a well-known brand in China, Peri also takes as its duty to promote the development of the Chinese billiards culture. The design of each cue contains local Chinese culture, forming a unique brand.

Peri Cues has already occupied the majority of the Chinese billiards market, more internationally famous players such as Jayson Shaw are showing recognition of the brand, and more dealers from Europe, America, and other Asian countries and regions are attracted to visiting the Peri brand, at present the exports of the Cues are much higher than that of domestic sales, Peri has now joined rank with the worlds most famous brands.

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